Video Case Studies That Show Real Impact
Video isn’t about showing off what you do.
It’s about showing what changes because you do it.
At Chalkstar, we create case study films that feel human, honest and grounded in real outcomes — not marketing gloss.
They help people understand your work, your values and your impact.
Example Case Study
Westerings Primary Academy — Essex
The challenge
Westerings Primary Academy wanted to modernise its IT infrastructure, improve collaboration between staff and students, and reduce the costs and complexity of running physical servers — all without disrupting learning.
They needed a way to explain a technical change in a way that felt clear, accessible and human.
Our approac
We created a short documentary-style case study film that focused on:
• real teachers
• real classrooms
• real experiences
• simple language
• natural storytelling
Rather than talking about systems, we talked about people — and what changed for them.
What changed
By moving to Google Apps for Education, Westerings:
• refreshed old devices at no cost
• removed expensive server infrastructure
• saved time and operational costs
• improved collaboration between staff and students
• created a more flexible, cloud-based learning environment
The film helped the school communicate these changes clearly to parents, staff and stakeholders.
Why it worked
Because it wasn’t a sales video.
It was a story about progress, clarity and everyday improvement.
And people trust stories that feel real.
What Makes a Chalkstar Case Study Different
Our case study films are built around:
• listening before scripting
• real people, not actors
• clear language
• accessible formats
• ethical, inclusive production
• storytelling that builds trust, not hype
We don’t dramatise.
We don’t exaggerate.
We make change understandable.
When Case Study Films Are Useful
They’re perfect for:
• schools & education
• charities & community organisations
• ethical brands
• social enterprises
• councils & public services
• purpose-led businesses
Anywhere trust matters.
Let’s Tell Your Story
If you’re doing work that’s helping people, communities or organisations a case study film can help others understand why it matters.